Work

I've been doing SEO and content for 5+ years. AI search, product research and partnerships found their way into the job later.

Current work

Elfsight

SEO · May 2025 – present

At Elfsight, I work across SEO and content. I research opportunities, plan and implement changes, and build workflows for the content team. Link acquisition, guest posts and partner outreach are part of the role as well.

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Beamtrace

AI visibility · January 2026 – present

Beamtrace is the AI search visibility tracker we're building at Elfsight. My part sits between research, content and product: studying how brands appear in AI answers, helping decide what the product should surface and finding clear language for a field already full of jargon.

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Selected contributions

AI Content Optimization in 2026: We Asked SEO Experts What Gets Cited

Expert contributor · Adsy ·

I focused on crawlability: make sure crawlers can reach the content you already have before you publish more or chase new LLM tactics.

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